Exhibit at a Show

Becoming a trade exhibitor at a South of England Agricultural Society event is the perfect opportunity to reach new audiences, make sales and build relationships with new and existing customers. Our four annual shows: Spring Live!, the South of England Show, the Autumn Show & Horse Trials, and the Winter Fair offer excellent commercial opportunities for producers, artisans, service providers and brands to show off everything they have to offer to more than 100,000 visitors across the four shows.

We highly value the contribution that our trade exhibitors make to our annual events, and all those who exhibit at a show benefit from competitive pricing, a number of different site options, free exhibitor WiFi and easy online booking.

Why exhibit at a South of England Agricultural Society show?

Exhibiting at a South of England Agricultural Society show is an exciting chance to showcase your products, services and skills to a large audience, and take advantage of great commercial opportunities.

Increase sales

Reach new markets with thousands of visitors each day

Enjoy face-to-face interaction with new and existing customers

Enhance your customer relationships 

Boost your brand awareness and reputation

Benefit from a free dedicated exhibitor WiFi network

An opportunity to get close to our customers and remind them that no matter how successful our brand becomes, we’ll never forget our roots.


Get involved in our shows

Spring Live!

Discover unrivalled commercial opportunities at our first show of the year, which has an emphasis on outdoor fun for all the family, attracting thousands of visitors.

South of England Show

Exhibit at our flagship show, the region’s premier country show, attracting tens of thousands of visitors.

Autumn Show &
Horse Trials

Showcase your brand to customers new and old at our Autumn Show which brings together our Autumn Show & Game Fair and the South of England Horse Trials in to one fantastic event.

Winter Fair

Offer festive shopping, food and gifts at our popular and fastest growing event, the Winter Fair.

Trade information

Our annual shows take place at the South of England Showground. The location in West Sussex attracts visitors from all over the South East, drawing both rural and suburban visitors from London, Brighton, Guildford, Maidstone, Crawley and everywhere in between.

Each show has clearly defined areas and shopping opportunities with options for all budgets. We also offer an online booking system to make it easy to apply and keep track of your bookings.

We welcome businesses both large and small and encourage anyone who wants to exhibit at a show to book early to ensure they receive the best available sites.

Exhibitor help

Our trade stands are managed by a friendly team who are available to help you through the booking and exhibiting process. Whether you are returning to the Show or exhibiting for the first time, you can apply online for each show or for more help call 01444 892700 or email exhibitors@seas.org.uk.


If you enjoy attending our shows, find out more about Membership. You can attend each day of our four seasonal shows, access Members’ areas including parking, and you will be helping us to continue our work to fund and support agricultural education and countryside learning.

Read our reviews

Here are some of the things people are saying about us.

Charity of the Year

Find out more about our current Charity of the Year, Plumpton College Charitable Foundation.

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